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Rolling Stones, Keurig team up for new coffee kit
The famous band wants to help kick start your morning. (Credit: Keurig)
NEW YORK - The Rolling Stones want to help kick start your morning!
Keurig is teaming up with the famous British rock band to launch the "Start Me Up" iced coffee kit.
The kit contains the band's logo with a custom-designed K-Iced™ Brewer, matching tumbler, and a "Start Me Up" K-Cup® pod coffee blend, co-created with the band.
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Coffee drinks will also have access to the Spotify playlist customized by the band.
"We're thrilled to be branching into the iced coffee space with Keurig," The Rolling Stones said in a news release. "We've collaborated to bring this limited-edition product to life and give fans a new way to fuel their day."
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"The Rolling Stones is a household name and widely considered as one of the most definitive bands in history. As their first-ever coffee collaboration, we're excited to bring their lively spirit to life through our limited edition 'Start Me Up' iced coffee kit," Becky Opdyke, Senior Vice President, Coffee Marketing at Keurig Dr Pepper said. "Whether you're a routine iced coffee drinker, a long-time Rolling Stones fan, or want to simply amplify your coffee drinking habits, we invite consumers to infuse a little rock and roll energy into their iced coffee experience."
The limited-edition kits are available on Keurig.com for $139.99.
This story was reported from Los Angeles.