Starbucks, ChatGPT want AI to help pick your next drink

Starbucks and ChatGPT team up for a beta app that lets AI help customers choose a drink. (Image provided by Startbucks)

The scene plays out every day in coffeehouses everywhere. A customer reaches the front of the line and immediately cannot decide what to order. There are so many options: maybe just get the usual, maybe a tea, maybe coffee, maybe a Frappuccino, iced or hot… What is that, something new?

Meanwhile, a restless crowd still waiting for their caffeine fix grows more and more impatient.

AI for Your Drinks

Starbucks hopes artificial intelligence may be the solution to all that indecision and has turned to ChatGPT for help. The coffee giant launched a beta Starbucks app inside of ChatGPT that will suggest drinks in a way, the company hopes, "feels natural, personal, and fun."

What you can do:

Customers do not need to start the chat by naming a drink, Starbucks explained. They can describe a mood, a craving, or whatever they are feeling. They can also upload a photo, and ChatGPT will handle the rest.

A ChatGPT user can use the beta app by tagging @Starbucks in a new chat. After deciding on a drink, the customer can go ahead and order it through the Starbucks app or online.

What they're saying:

The company claims the new app is designed to mirror how people are finding out about its drinks, pointing to efforts inside its own app, such as the trending beverage category and the secret menu.

"Whether you’re describing your mood or sharing a photo that captures your vibe, the Starbucks app in ChatGPT translates your inspiration into Starbucks drink suggestions crafted just for you," the company’s announcement explained.

The Source: Information for this article was taken from Starbucks. This story was reported from Orlando.

Food and DrinkArtificial IntelligenceConsumerEconomyBusinessTechnology